Why CBD is the Key to Unlocking the Cannabis Industry’s Potential

Those that have been closely following the journey of medical marijuana in the public spotlight will know that, while it was once looked at with distrust and skepticism, it’s now widely regarded as a legitimate medical treatment that should be available whenever possible. The principle compound in cannabis responsible for wellness benefits, known as cannabidiol, is gaining traction in the U.S. pharmaceutical and medical industries as an effective, inexpensive, and non-psychoactive form of medical relief, and its scientifically-backed stance as such is aiding the medical cannabis industry to an enormous extent.

Nick Jack, General Manager at Diego Pellicer – Colorado

CBD is just one of many different cannabinoids found in the marijuana plant. This cannabinoid is non-psychoactive which means it won’t alter your state of mind, however the medicinal benefits from CBD range from anti-inflammation, to pain relief, and even cancer treatment. Whether you’re an everyday user or someone who’s never partaken, CBD is a healthy alternative medicine that’s worth your research.”

 

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